Expert-Led Employer Branding Certification

✔ Gain new skills
Stay ahead in today's competitive landscape
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✔ Earn recognition
Add an industry-recognized badge to your LinkedIn profile
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✔ Upskill your team
Join 500+ certified companies worldwide

Selection of our certified companies

4 reasons to take our course

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Master new skills at your pace

  • Robust methodology: time-tested approach to building lasting brands.
  • Practical resources: access real-world cases, quizzes, and templates.
  • Enjoy flexible, self-paced learning.

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35 years of EB expertise

  • Explore the methodology of the World's Most Attractive Employers.
  • Powered by Universum's Insights Platform with research from 500,000 talent across 20+ markets.

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Put learning into practice

  • Use in your organization: pick a current challenge as your final project. 
  • Apply the methodology to craft your solution.
  • Get personalized guidance and feedback from our team. 

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Earn an industry-recognized badge

  • Blockchain-verified diploma: ensures lasting credibility.
  • Easy sharing on LinkedIn: showcase your achievement.

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the platform

Your All-in-One Learning Hub

Experience a modern, easy-to-use learning platform packed with engaging content, quizzes, templates, and dedicated reflection spaces—designed to help you apply employer branding strategies with confidence.

What our clients are saying

Discover how our clients have benefited from our services in their own words.
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Joy Wildemans

Recruitment Marketeer - Employer Branding, Deloitte

"The Employer Branding Academy was a great learning opportunity! Besides providing insights into recruitment marketing, it also taught us (through the use of case-examples) how to successfully develop, activate, and measure a company’s employer brand. Also, I was able to apply learnings from the course directly to my daily work. ⭐ The network of people I’ve met and thought-provoking discussions we had, made taking the employer branding course a wonderful experience."
Steven Burrows

Senior Talent Acquisition Manager, Treasury Wine Estates

"I had been following Universum’s updates for a while and had always been impressed, and was keen to deepen my knowledge of employer branding, so enrolled in their course. The course was fantastic. It’s given a great framework to use and the quality of the content was superb – the case studies were current and practical and can be used for a great range of industries. It’s been one of the best professional development courses I’ve done and the tools and frameworks can be applied to a lot of initiatives – not just employer branding – so it’s well worth it. It was also just really enjoyable – didn’t really feel like study. 💯"
Sanou Njie

Campus Relations Specialist, UBS

"Whether you’re just starting out in the Employer Branding space or someone who’s worked in the industry for a few years, this is a great way to ensure your working style is more strategic with clear, measurable objectives that showcase the impact of your work. I enjoyed the flexible setup, and the resources were super valuable to the work I do.

💡The final project was the best part for me! I was able to reference everything I had learnt to develop a work solution I can now utilize in my role."

About us

What is Employer Branding Academy?

The Employer Branding Academy (EBA), powered by Universum, offers online training to elevate your employer branding skills. Over the past 10 years, EBA has certified professionals from more than 500 diverse companies worldwide, with a mission to build authentic brands that inspire loyalty, enhance performance, and drive long-term success.

Your Employer Branding Academy Team

The team is comprised of people who are passionate about Employer Branding, data-driven decision-making and helping companies find the right talent.
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Eva

The EBA guru. She has overseen hundreds of projects and certified over 700 participants in the last 7 years. Her passion and expertise on EBA shine through. She is the main point of contact when it comes to the EBA experience.

Claes

The EBA architect. Claes is an Employer Branding expert, advisor to many of the largest employers and host of the Employer Branding Geeks podcast. He lives and breathes Employer Branding and has been doing so for 15 years.

Richard

The EBA author and advisor. Richard is an authority in Employer Branding. He is a speaker, an author and worked at Universum as Advisor for 10 years. Richard was an integral part of designing and developing the certification course.

Axel

The EBA Expert. Axel is an experienced consultant, advising employers on how to attract the right talent. He is an advocate for data-driven decision-making. As a trainer, Axel ensures the course is up to date and provides feedback on projects.